The launch of Vendome Mayfair in September saw an end to the minimalist design of the nightclub that has saturated London's West End over the last decade. In the mid-nineties the launch of venues such as the iconic Atlantic Bar and Grill, Momo's Kemia bar, the Met bar and Saint, killed the dance floor by encouraging guests to groove around the tables. Founder Freddie Frampton, embarked on a design mission with the legendary (and truly original) interiors guru, Paul Daly to resurrect the dance floor and Vendome has been created to induce patrons back on to the dance floor and revive the atmosphere of the clubs of old. The look and feel of the space will reflect this carefree attitude - a combination of seventies retro disco - redolent of scenes from the movie 'Xanadu' with bespoke design elements which are distinctly futuristic. Daly has employed an array of bold and colourful furnishings to blast the minimalism of the last decade away. The focal point of Vendome is the raised revolving DJ booth in the centre of the club surrounded by a fully circular dance floor- a feature that cost over a quarter of a million pounds. This video interactive dance floor will be able to display film footage, graphic effects or logos and will be the first in the UK. The dance floor is surrounded by a variety of sleek bespoke seating areas including a floor to ceiling "cage" - seating 12 people - and three pods. Four "alcove" type booths - seating 12 people each - will be designed by the great and good, including Jade Jagger and the house of Dom Perignon.

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